By Tim Doane, President and CEO
TravelCenters of America is unveiling a new slogan this year: "Come to a Complete Stop." At the heart of this phrase is the realization that the best way to go about your job is not like a marathon runner, constantly expending effort and energy. More than 25 years of research on world-class athletes shows that sustained high performance requires the mentality of a sprinter-to be alert and high performing for a period of time, then recover strategically. In fact, studies of athletes show that it's what you do during recovery times that makes the difference in performance. As you well know, drivers are dealing with greater demands than ever. To handle this fast-paced life, you need true downtime. That's where TravelCenters of America can help. In one stop, we offer everything you need to completely rest and recover- from more parking and showers than anyone in our industry, to driver's lounges and full-service restaurants where you can rest and enjoy your meal. That way, you'll be refreshed and better able to give your all when you get back on the road. And for those times when you are in sprinter mode, TA can also help you get what you need to get on your way, with Pronto! PayŽ at the pump, Express Lane shop service and many fast-food options-to name just a few. We get you in-and-out quickly and efficiently. So, whether you're in a rush or needing downtime, remember TA as your choice for a Complete Stop.
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Get your Road King collector's truck
TravelCenters of America is continuing its collectible series of die cast truck models with the introduction of the Road King magazine truck. This 1:100 scale die cast truck features the Road King logo on the side. It is priced at $7.99 and available at participating TAs.
Look for additional collectible trucks in the series later in the year. One is being introduced every two months.